Friday, March 30, 2007


CONTACT US

EastWest Advantage Consulting is located in beautiful Vancouver, British Columbia, Canada.



ABOUT US

EastWest Advantage Consulting (EWAC) is a management and international business consulting company that specializes in the Asian market. We provide consulting services and training to assist North American clients to break into and connect to the Asian market or expand to Asia, and to assist businesses in Asia to expand and to connect to the North American market. EWAC assists businesses in the retail, tourism, agricultural, service, consulting, government, and software industries, as well as non-profit organizations.

EastWest Advantage Consulting has no boundaries when it comes to taking care of international business. International business comes with its own set of rules depending on the country in which you are conducting business. At EastWest Advantage Consulting, we advise our clients on the proper procedures and regulations of foreign business, as well as marketing strategies, international marketing programs and diverse cultural etiquette. We have provided customized cross cultural training seminars and business services for leading software companies.


Our business services are tailored to meet your requirements. Whether you are looking for international consulting, cross-cultural training and business consulting, Chinese translation services, or seminars for doing business in China, Laos, Hong Kong, Indonesia, Malaysia, Singapore Taiwan, Thailand, Canada and the United States we have a solution to fit your individual needs. EastWest Advantage Consulting can assist you and your organization to succeed in international business.

EWAC’s goal is to assist organizations to better understand cross-cultural business. We bring creative, innovative, and effective solutions to business problems, helping our clients to become high-performance organizations. We assist organizations to minimize costs, maximize efficiency and productivity in the workplace, and maximize profit through our primary consulting services. These include market feasibility studies, organizational reviews, strategic planning, business development, policy development, human resource management consulting, and assisting with international expansion.

For more inquiries please contact us at
info@eastwastadvantage.com and set up an appointment or look through our list of services in the “solutions section” for an idea of how we can work together.


CULTURE

Mission Statement
EastWest Advantage Consulting’s mission is to innovate, to commit to long-term development of its customers and its people and to increase its alliance network globally. EWAC produces and delivers quality work to its customers, maximizes individuals’ potential, and provides exemplary customer service.

Who We Are
EastWest Advantage Consulting is a management and international business consulting firm committed to delivering value for its clients. It offers consulting services and training to businesses of all sizes in the service, tourism, liquor, education, consulting, retail, import, export, commodities, government, and software industries. EWAC works with its clients to help them become high-performance organizations.

EWAC has many strengths to offer in the marketplace: industry expertise, consulting services, commitment to the long-term development of its clients, and a proven and experienced management team. It uses industry knowledge, service-offering expertise and technological capabilities to identify key management issues. We develop solutions to help clients around the world enter new markets, increase revenues in existing markets, improve operational performance, and deliver their products and services more effectively and efficiently.

Our Values
EastWest Advantage Consulting’s core values shape the culture, define the character, and guide the behaviour and decision-making of the company:

Stewardship: Building a heritage for future generations, acting with an owner mentality, developing people everywhere we are, and meeting our commitments to all internal and external stakeholders.
Best People: Attracting and developing the best talent for our business, stretching our people and developing a "can do" attitude.
Client Value Creation: Improving our clients' business performance, creating long-term, win-win relationships and focusing on execution excellence.
One Global Network: Mobilizing the power of teams and strategic alliances to deliver consistently exceptional service to our clients anywhere in the world.
Respect for the Individual: Valuing diversity, ensuring an interesting and inclusive environment and treating people as we would like to be treated ourselves.
Integrity: Inspiring trust by taking responsibility, acting ethically, and encouraging honest and open debate.

PROFILE

Hailund Praseuth is the visionary CEO and president of EastWest Advantage Consulting. She was recognized as the top sales performer by the Tourism Industry in the summer of 2004 and 2005. She brings with her over fifteen years’ experience in both North America and in the Asia-Pacific region doing business consulting, sales and marketing, research and development, sales management, management training, database and operational management, and commodity trading. Hailund speaks Mandarin, Thai, English and French. She earned her Business Degree from Simon Fraser University with specializations in Marketing, International Business, and Human Resource Management. She participated in an international exchange program to Jilin University located in China and also earned a degree in Asian Studies, specializing in Chinese Studies. In addition to her past studies, Hailund has traveled, worked and lived in China and other Asian countries. She has utilized her multiple language skills and management skills to successfully negotiate and to win contracts for medium-sized to large corporations. Industries she has worked with include: tourism, retail, consulting, liquor, software, education, commodities, import and export, government, and non-profit organizations.

Hailund has held many senior positions during her career. During her time with the software industry, Hailund and her team had the privilege to do consulting work for high-profile technology companies such as Microsoft, Business Objects, SAP, Crystal Decisions, Hyperion Solutions, MIS AG, Alterian, Sequiter, and Unify Corporation. She was a former XML for Analysis council member and played a pivotal role in hosting the Simba InterOperate 2002 conference. Hailund is currently on the Board of Directors of International Entrepreneur Vision, and is the Vice President of Marketing of Tennis Circles. She was also a former Vice President-External of the Simon Fraser University International Business Association.

Hailund’s passion is in transforming vision into profitable and sustainable realities and advocating training and international business as a way to maximize clients’ potential.
The consulting company, EastWest Advantage Consulting, provides consultation services and training to entrepreneurs, to leaders of corporations, to leaders of non-profit organizations and to the government. The cross-cultural training provides her clients a better understanding of foreign culture in North America and abroad that helps them to lead and to compete effectively in the Asia-Pacific market. She provides consultation across North America, Europe and the Asia-Pacific region providing the public and the private sectors with a global overview and a visionary look at how individuals, businesses, corporations, community groups, governments, non profit organizations, and philanthropy can work together.

EastWest Advantage Consulting assists North American and European companies to expand to Asia and Asian companies to expand to North America. We provide training, one-on-one coaching, and consultation on topics such as cultural diversity in the workplace, cross-cultural business and leadership, prospering in the work place, doing business and networking in Asia (with a focus on China), effective sales, marketing and business communication. Business consulting services include: strategic planning, feasibility studies, qualitative research, organizational and operational reviews, business development, operation management, corporate and organizational development, international business consulting, and business expansion to North America and to Asia-Pacific.

For more information about EastWest Advantage consulting services please see the "Solutions" section.

SOLUTIONS

EastWest Advantage Consulting provides to its local and international clients with innovative solutions that benefits the company’s bottom line. Our specialties are to provide solutions and to design custom programs that help you and your staff to develop skills to prosper in the workplace and in a diverse business environment:

  • Asia-Pacific and North America Market
  • Business Communications
  • Business Expansions Overseas
  • Business Plans and Business Strategies
  • Corporate Establishment
  • Cross Cultural Business Consulting
  • Cross Cultural Training (Canada, China, Japan, Thailand, Hong Kong, Taiwan USA and more)
  • Cross Cultural Diversity in a Workplace
  • Customer Service and Sales
  • Expatriate and Foreign Business Training Programs
  • Human Resources and Staffing
  • Import/Export Services
  • Leadership and Teambuilding
  • Management Consulting
  • Executive Coaching / One-On-One Coaching and group training
  • Project Management
  • Sales and Marketing
  • Translation Services
  • The key is participation and cooperation between our facilitators, and employees, managers, and executives from your company. We help pinpoint areas of improvement and work quickly and efficiently to help deliver solutions that help your company grow and evolve.

    INDUSTRY SERVICES

    EastWest Advantage Consulting services the following industries:

    • Advertising
    • Business Communication and Technology
    • Commodity
    • Consumer Goods
    • Cosmetics
    • Education / Training / University
    • Entertainment
    • Films and Music
    • Food and Restaurants
    • Fashion
    • Government
    • HealthCare
    • Software / Information Technology
    • Import & Export
    • Liquor & Beverage
    • Lumber and Raw Material
    • Manufacturing
    • Media
    • Mining and Minerals
    • Non-Profit Orgnization ( including Aboriginal Organization)
    • Retail
    • Service
    • Travel and Logistics
    • Tourism
    • Wholesaler

    CONSULTING SERVICES

    EastWest Advantage Consulting offers the following services:


    • Business Plan and Analysis
    • Business and Communications
    • Business Expansion to North America and to Asia Pacific
    • Cross-Cultural Training and Consulting
    • Cultural Diversity in the Workplace
    • Customer Service
    • Corporate and Organizational Development
    • Human Resource Management
    • Import / Export services
    • International Business Consulting
    • Market Feasibility Studies
    • Management Consulting
    • Negotiation
    • Organization and Leadership
    • Operational Reviews, Strategies, Efficiency and Execution
    • Qualitative Research and Design
    • Policy Development
    • Project Management
    • Proposal Writing
    • Sales and Marketing
    • Strategic Planning


    MARKET FEASIBILITY STUDIES

    EastWest Advantage Consulting develops market feasibility studies for businesses that want to market new products or technologies. Some of these companies are looking for government funding to commercialize the technology or product. Our market feasibility studies include a full assessment of potential markets, competitive analysis and the financial viability of commercializing a product.


    SEMINARS & WORKSHOPS

    EastWest Advantage Consulting focuses its seminars on key management issues. We provide business training to clients from diverse cultural groups. Our focus is on clients acquiring the necessary diverse cultural understanding of the Asia-Pacific and the North American business etiquette, practices, and language skills to participate actively and conduct businesses overseas.

    • Consumer Products and Branding
    • Conflict Resolution
    • Cross-Cultural Business Training
    • Cultural Diversity in the Workplace
    • Customer Service and Sales
    • Effective Communications (Asia-Pacific and North America)
    • Doing Businesses and Networking in Asia-Pacific and in North America
    • International Business / International Trade
    • International Sales and Marketing
    • Marketing and Business Strategies
    • Motivation and Procrastination
    • Negotiations
    • Organization and Leadership
    • Product Commercialization
    • Prospering Leadership in a Work Place
    • Setting Up Businesses in Asia and in North America
    • Successful Negotiation
    • Time Management


    CROSS-CULTURAL TRAINING
    EastWest Advantage Consulting offers a unique and effective way of training Western companies in successful methods of doing business in Asia, for example in China. This course is designed specifically for your employees and their families to learn as much as possible about China prior to their departure from Canada, from the United States or from other western countries. From time to time EastWest Advantage Consulting hears of North American companies and European companies giving up on Asia Pacific business opportunities because of the difficulties they experience. These difficulties come from a lack of understanding about foreign culture, people, traditions, government bureaucracy, business protocol and business practices. With our help, we can assist you and your organization to succeed and make the transition as smooth as possible.


    EFFECTIVE LEADERSHIP IN THE WORKPLACE
    EastWest Advantage Consulting customizes seminars to meet your specific business and individual needs.

    Effective Leadership in the Workplace seminars include:

    • Building Balance in your Business
    • Dealing with Stress in a Workplace
    • Harnessing and Profiting from Change
    • Leadership IQ and EQ in a Workplace
    • Motivation and Procrastination
    • Supervisory Skills
    • Team Building
    • Time Management Tools
    • Transition


    EXECUTIVE COACHING / ONE ON ONE COACHING

    EastWest Advantage Consulting provides one on one coaching to leaders and executives. Coaching is an interactive process that can be done in person, by telephone or over the internet.

    Our approach is customized to each client. We listen and observe, help to define the problem and provide solutions and strategies to clients. We support clients in enhancing their skills and creativity while providing feedback and an objective perspective.

    We motivate individuals and organization to set SMART (Specific, Measurable, Achievable, Realistic, and Time-bound) goals, to become proactive, to make better decisions and to channel their natural strengths to achieve their set goals.

    By harnessing your inner strengths and growing new skills, you produce rewarding results in the pursuit of your personal and business goals. We work together to help you to take the steps to achieve your desired results.





    © Copyright 2007 EastWest Advantage Consulting. All Rights Reserved.

    All photographs on this website are used with the permission of their respective authors:
    Golden Gate Bridge: © 2007 Rich Niewiroski Jr., Picture of New York 1, Beijing Commercial, Business District 1, Taipei at Night, Taiwan 1, Longshan Temple Taipei Taiwan 1, Victoria Peak, Hong Kong 1, Osaka, Japan 2, Yokohama, Japan 1, Shanghai, China: (CC) 2006 Hector Garcia
    Singapore at night 1, Downtown Singapore during the day: (CC) 2006 Calvin Teo, Great Wall of China: (CC) 2004 Samuel Li, Vancouver: (CC) 2005 Thom Quine, Bangkok at night 1
    1 These pictures are licensed under the
    GNU Free Documentation License
    2 This Wikipedia and Wikimedia Commons image is from the user Chris 73 and is freely available at http://commons.wikimedia.org/wiki/Image:Osaka_city_view_02.jpg under the creative commons cc-by-sa 2.5 license.

    Labels: Contact US, About US, Solutions, Profile, Consulting Services, Coaching, Cross-Cultural Training, Industry Services, Effective Leadeship in the Workplace, Seminars and Workshop, business consulting, coaching, cross cultural training, culture diversity, doing business in China and in Asia, east west advantage, expatriate, import and export, management consulting